Coaches & personal brandsGlobal wellness business network
True Legacy: global wellness business network website
“Creating true health around the world.”
truelegacyworld.com
The brief
True Legacy is a global team of coaches sharing Kangen water machines and emGuarde, organised into regional teams across North America, Latin America, Europe, Africa, the Middle East and Asia. The site turns that spread into an interactive map so visitors join the right regional team.
Why it converts
The design decisions on the live site, and the buyer hesitation each one removes.
- Decision 1
Pick-your-region map
Visitors choose their continent and land with the team leader who speaks their language.
- Decision 2
Scale numbers up top
51+ countries and 8 regional teams answer “is this real?” before the pitch.
- Decision 3
Two audiences, one page
Wellness buyers and would-be team members both get a path.
